Why you?

You are someone who brings your life experience to create products that truly make a difference in the lives of working parents. You use data to inform roadmaps, but you also know when you have enough information for action. You love the challenge of prioritizing user needs amongst multiple business objectives. You enjoy growing from diverse perspectives and coworkers while collaborating with others in a cross-functional team, and across departments.

You are looking for something more from your job. Maybe a bigger problem to solve with both immediate and long term impact, or perhaps you just need a mission you can believe in every day. You are scrappy and collaborative while looking to join an inclusive and supportive culture with a bias for action. You dig a balanced startup life and can wrestle challenges with grace. You love big, interesting problems and bringing solutions to the masses while making sure it feels personal, authentic, and connected. If this sounds like you, we'd like to talk.

Why us?

The Mom Project is a pioneering, remote-first venture-backed startup with roots in Chicago & Cincinnati. We are backed by some of the best investors in the world and are lucky to be surrounded by an incredible team of advisors, including Serena Williams.

The Mom Project is a platform and community leading a cultural movement that matches companies with diverse talent. To date, our platform has unlocked over $200M in earning potential by connecting our 500,000+ moms and mom-supporters with opportunities at world class brands like Apple, Accenture, Etsy and Nike… and we are just getting started!

Our team is growing as we push to rewrite the narrative for working women at every stage of life. We believe women should be able to choose both a successful family life AND career aspirations without sacrificing one over the other. Our commitment to Diversity, Equity, & Inclusion across race, gender, age, religion, identity, and experience drives us and our mission forward every day. We strive towards inclusion and that means everyone is comfortable bringing their authentic and best self to work every day.

About the Role:

The Mom Project is hiring a Senior Partner, Social Media, Influencer & PR to manage and execute our social media and PR strategy. This role will be responsible for collaborating with marketing colleagues to produce and deliver engaging content across top social platforms, being the face and voice of the company in our hosted events, and overseeing the relationship with our PR agency partner.

What you’ll do:

• Own and execute The Mom Project’s social media and PR strategy
• Create monthly, quarterly, and campaign-based social media plans with clear objectives to ensure a consistent cadence for connecting with core audiences
• Identify opportunities to expand our existing exposure and impact via social and brand marketing trend awareness and customer insight data
• Create relevant and engaging content for social channels including Facebook, Instagram, LinkedIn, Twitter and Youtube
• Create compelling social media copy based on creative and brand strategy and audience insights and industry trends, and manage all social media postings and commentary across channels
• Engage with followers and ensure an active online community
• Work with the brand team to ensure the brand’s overall look, feel, and objectives are reflected in social media and PR initiatives
• Manage social calendar and build out content ahead of time
• Work with the brand and creative teams to develop targeted and consistent messaging
• Support the evolution of our online community
• Establish and track KPIs to measure and analyze social performance and ROI, and implement changes as necessary to drive growth
• Drive the relationship with TMP’s PR agency, ensuring alignment on strategy and messaging, and effective use of resources and budget for business press and national media
• Work cross functionally with PR, marketing, creative, brand, and other teams to drive the execution of awareness news, earned updates, co-marketing announcements, campaign related initiatives
• Serve as TMP Internal influencer and the face of the company hosting and or moderating our key community events such as Master Classes, Mentor Power Hours’, and some customer/partner webinars

The skills and abilities you’ll need to succeed:

• 7+ years of experience in devising and executing social media strategy. Experience in both B2B and B2C targeting preferred
• Proven success in growing organic social media followers through creative outreach and engaging content
• Exceptional written and verbal communication skills with the ability to take on different brand tones and styles based on target audience
• Extremely comfortable on camera, leading and emceeing events
• Superior attention to detail and the ability to deliver high-quality, creative work
• A strong understanding of popular social media channels (Facebook, LinkedIn, Instagram, etc.) and how to effectively measure performance on those channels
• Proficient in social media management and measurement tools, including SproutSocial
• Strong copywriting skills and a knack for storytelling
• Ability to manage the pressures of a fast-paced and rapidly changing environment, and ability to deliver timely response management
• Solid project management/calendar management skills
• Proficient in reviewing and analyzing data to identify key insights and applying those insights to social media strategy and initiatives

Why you’ll love working for TMP:

Compensation & Benefits:

• Base Compensation
• Full medical, dental, vision
• Short and Long Term Disability
• Generous Paid Parental Leave
• Family planning benefits through Progyny
• Generous PTO
• 401K match

Let me see those Perks, Perks, Perks!

• An incredible remote team that will support and champion your work
• Health and Wellness stipend
• Learning and Development stipend
• Work From Home Stipend

We're just getting started. Join us in building the future of work.