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VP, Phillips 66 Marketing Leader
Financial Services
Posted 23 days ago
50+ Applicants
Required Skills
B2B Marketing
Digital Marketing
Product Marketing
Preferred Industry Experience
Financial Services
Job Description

The Mom Project is excited to partner with Synchrony Financial in their search for a VP, Phillips 66 Marketing Leader.

Synchrony is a premier consumer financial services company delivering one of the industry’s most complete digitally-enabled product suites. Their experience, expertise and scale encompass a broad spectrum of industries including digital, health and wellness, retail, telecommunications, home, auto, powersports, pet and more. For employees, their offerings are developed with relationships in mind by supporting the team towards being their best-selves in and out of the office and sharing success as they continue to transform Synchrony together.

The VP, Marketing Leader – Phillips 66 & Synchrony Car Care will lead the marketing relationship with P66 and a select number of Synchrony Car Care partners. This role will serve as the primary marketing contact with all levels of the Phillips 66 partner and will lead the development, sell in and implementation of marketing strategies at all points of the cardholder journey – including but not limited to digital, acquisition and lifecycle. This individual will work collaboratively with both the P66 General Manager, Synchrony Car Care Marketing COE, Analytics and partner organizations to deliver new accounts and sales.

The Synchrony/Phillips 66 relationship began in 2013. Synchrony supports the P66 consumer programs under 3 brands (Phillips 66, Conoco, 76), as well as a Business Revolving Card (BRC), with a heavy focus on delivering value through the P66 Mobile App and growing transaction volume through SYCC network.

We’re proud to offer you choice and flexibility. You have the option to be remote and work from home, or come into one of our offices. You may be occasionally requested to commute to our nearest office for in-person engagement activities such as team meetings, training, and culture events.


  • Marketing relationship owner and primary marketing contact for P66 and select mid-market Synchrony Car Care client programs
  • Establish, develop and nurture key relationships at senior levels of the partner organization as well as the “day to day” counterparts
  • Incorporate the client's key business objectives, strategic vision, and marketing calendar into the planning process to achieve objectives
  • Monitor & manage the performance of all key credit and marketing metrics vs. plan
  • Assist in the development of the Synchrony planning cycle including marketing planning, metric forecasting, Op Plan, and PAR processes
  • Own and manage the annual marketing budget
  • Manage all aspects of the value proposition, including tracking industry trends, competitor's and customer experience metrics
  • Ensure program profitability and grow penetration through continued enhancements
  • Drive program to effectively work in an omnichannel environment
  • Ensure digital assets are in place and optimized
  • Push for cutting-edge thinking and integration in all partner properties
  • Partner with the P66 General Manager to develop and deliver monthly and quarterly strategic program updates that drive discussion, support decision making and lead to overall enhancements
  • Leverage analytics to identify and provide actionable insights to clients; sell in strategies to P66 and provide the measurement of all activities to determine success
  • Develop and deliver strategies that create a strong competitive advantage differentiating Synchrony in the marketplace
  • Be a thought leader for the internal Synchrony client team and the P66 team to deliver impact from applicant/cardholder experience improvements
  • Perform duties and other special projects as assigned


  • Bachelor's Degree or in lieu of a degree, a high school diploma/GED and 9 years of B2B and B2C marketing experience
  • Minimum 5 years of total marketing experience, preferably in the credit card, financial services industry, or oil and gas industry, to include:
  • Marketing leadership experience with exposure to consumer-facing programs and products
  • Experience with digital channels - online and mobile
  • Highly effective working with cross-functional teams and external clients; able to negotiate and influence to define and deliver on priorities
  • Outstanding communication, relationship-building, influencing, and collaboration skills
  • Ability to travel as needed (~10-15%)

Desired Characteristics:

  • 7 years of total marketing experience, in the credit card, financial services industry, and/or oil and gas industry
  • Prior experience in the Auto or Oil and Gas industry
  • Knowledge and experience in marketing B2C/B2B/B2B2C including experience in digital marketing and experience to drive adoption and usage
  • Knowledge and understanding of the financial services and payments industries are highly preferred
  • Positive, high-energy attitude with a passion for digital and/or product marketing
  • In-the-know of all things cardholder experience and can speak well to the latest trends in experience including mobile, eCommerce, payments, etc.
  • Enjoy a balance of strategic work with hands-on-implementation
  • Organized, resourceful, and results-driven; tenacity to get stuff done
  • High attention to detail and proven ability to manage multiple, competing priorities simultaneously
  • Can self-manage and work autonomously with a remote, dispersed team

Eligibility Requirements:

  • You must be 18 years or older
  • You must have a high school diploma or equivalent
  • You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
  • You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act
  • New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months’ time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 24 months time in position before they can post. All internal employees must have at least a “consistently meets expectations” performance rating and have approval from your manager to post (or the approval of your manager and HR if you don’t meet the time in position or performance requirement)
  • Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening
  • All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Perks/Benefits Information:

  • Healthcare coverage that starts day 1 and includes Medical, Dental, Vision, Prescription drugs, domestic partner benefits, healthcare flexible spending accounts, and healthcare reimbursement accounts
  • Work/Life Benefits: Advocacy Series, backup care for children/elderly family members, employee assistance program, family planning assistance, financial wellness tools, health & wellness programs, tuition reimbursement, skill certification reimbursement
  • Paid time off
  • 401K savings plan

Diversity & Inclusion networks

You can always be yourself at Synchrony. We wouldn’t want it any other way. We celebrate the diversity of our people, skills and ideas. We believe that the sum of our individual differences is one of our greatest competitive advantages.

True diversity is more than talk. It’s connecting, coming together and turning ideals into action. We’re committed to inclusion–with programs built on honest interaction and collaboration. Together, we build bridges that help us all work better.

The salary range for this position is: $85,000 - $170,000 annually

Start Date
December 2022
Flex Factors
Work Type Permanent
Schedule 40 hours / week
Work Remote Yes (100%)
Travel Yes (15%)