Associate Manager, B2B Retention, Ads Marketing (100% Remote)

Our Customer is a technology company that connects people with the best of their neighborhoods across the US, Canada, Australia, Japan, and Germany. They enable local businesses to meet consumers’ needs of ease and convenience, and, in turn, generate new ways for people to earn, work, and live. By building the last-mile logistics infrastructure for local commerce, they’re fulfilling our mission to grow and empower local economies.

We are seeking an Associate Manager, B2B Retention, Ads Marketing on a contract basis to help support our Customer's business needs. This role is 100% remote.

This role will be responsible for creating communications and lifecycle programs to increase product adoption and activation of the Ads and Promotions product suite by the core merchant and advertising Partners. You will collaborate with key stakeholders of the Ads and Promotions business, the Lifecycle Retention team, and the Merchant Success teams to move key business metrics through the use of CRM channels (email, push notifications, SMS, and in-app messaging).

Responsibilities:

• Create and execute CRM strategies to increase adoption and activation of Ads and Promo products throughout the Merchant lifecycle.
• Manage end-to-end development and execution of email campaigns. Includes driving the creative review process, collaborating with designers and copywriters, identifying target audience segments, and capturing feedback from multiple stakeholders.
• Establish a strong working relationship with cross-functional stakeholders in Marketing, Product, Operations, Analytics, and Strategy teams.
• Analyze campaign results, develop benchmarks, and create and share regular performance reports.

Skills and Qualifications:

• Bachelor’s degree or equivalent experience.
• 3+ years of experience in Retention Marketing, Email Marketing, Customer Engagement, or CRM Operations; B2B/SaaS experience a plus (not a must!).
• Familiarity with CRM technology, including ESPs (Iterable experience is a plus), segmentation tools, and complex data structures and systems.
• Strong stakeholder management and interpersonal skills; Can effectively communicate results of work to the broader team and frequently provides recommended actions.
• Capable of using analytics tools (Excel and/or SQL) relevant to day-to-day campaign execution.
• Experience with campaign experimentation, e.g., A/B, multivariate tests
• Extremely organized, dependable, self-motivated & able to multitask.

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements)

Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.