Campaign Marketing Manager

Our Customer is a consumer financial services company headquartered in Connecticut. The company offers consumer financing products, including credit, promotional financing and loyalty programs, installment lending to industries, and FDIC-insured consumer savings products through the consumer bank, its wholly owned online bank subsidiary.

We are seeking a Campaign Marketing Manager on a contract basis to support our Customer’s ongoing business needs. The Campaign Marketing Manager is responsible for ensuring thoughtful, on time delivery of Direct Marketing projects supporting client marketing campaigns. This role manages list selection and segmentation, build, audit and deployment of marketing campaign emails, direct mails, mobile messages and files. The Campaign Marketing Manager is an expert in project management, process best practices and channel execution capabilities. This role is 100% remote in Eastern or Central Standard hours.

What You'll Do:

• Liaise with Client Marketing Team and stakeholders within Performance Marketing to deliver effective and timely direct marketing campaign projects
• Manage the file selection, segmentation and facilitate accurate execution of direct marketing campaigns
• Work within designated channel platforms to build and successfully launch direct marketing campaigns.
• Perform creative and data auditing and testing to ensure campaign accuracy
• Act as Subject Matter Expert in channel platform capabilities
• Drive data driven campaign results back to client teams for continuous campaign improvement.
• Update workflow management tool in real time to inform Pod managers and project initiators on campaign project status and timing
• Work within agile, fast-paced marketing environment
• Continued cross-channel upskilling in email, direct mail and mobile campaign execution, and other channels as added
• Utilize Cosmos Workfront tool to ensure all campaigns meet required campaign approval, retention, testing, launch and documentation requirements within the Campaign Execution L3 process
• Support Business CTC (Critical To Quality) management by driving process enhancement and efficiency
• Ensure adherence to company purchase order and including compliance with records retention, invoice management and procedures
• Perform other duties and/or special projects as assigned

Must-Haves:

• A Bachelor's degree is preferred
• 6 years of Marketing or Digital project experience
• 2+ years email campaign experience, with hands on experience building and deploying commercial email or equivalent experience with html/web page building
• A minimum of 2 years of work experience with one or more of the following: Email marketing, database marketing, data segmentation, data collection, digital marketing, direct mail production, web page building and/or HTML

Desired Characteristics:

• Demonstrated project management and workflow updating skills
• Experience participating in a cross-functional team
• Experience working in a fast-paced, deadline-driven or Agile environment
• Experience in consumer financial services with exposure to a credit card or retail environment
• Experience working with data segmentation and data auditing

Perks are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements) Health Benefits: Medical, Dental, Vision, Life (including spouse & child), 401k, STD/LTD, AD&D, and Commuter Benefits program.

Health Benefits: Medical, Dental, Vision, Life (including spouse & child), 401k, STD/LTD, AD&D, and Commuter Benefits program.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.