Social Media Content Strategist (100% Remote)

Our Customer is a tech real-estate marketplace company with a portfolio of the largest and most vibrant real estate and home-related brands on the web and mobile. The company’s brands focus on all stages of the home lifecycle: renting, buying, selling, financing and home improvement. They are committed to empowering consumers with unparalleled data, inspiration and knowledge around homes, and connecting them with the right local professionals to help.

We are seeking a Social Media Content Strategist on a contract basis to support our Customer’s business needs. This role is 100% remote.

The Content Strategist is a versatile social media professional who brings both strategic thinking and hands-on execution to the company's social presence. This role is a little bit of a jack of all trades – seeking someone who blends platform expertise, cultural awareness, and creative instinct to develop content strategies that drive awareness and engagement across consumer and industry audiences. The ideal candidate is equally comfortable building a strategy deck and shooting a Reel. Someone who can zoom out to see the big picture, then roll up their sleeves to make it real.

Candidates are encouraged to submit a portfolio with their resume, if available, though it is not required.

Responsibilities:

• Develop and execute social media strategies aligned with brand and business objectives across B2C and B2B audiences
• Create engaging social content from concept through execution, including copywriting, short-form video, and creative coordination
• Plan, manage, and maintain social media content calendars using Sprinklr or similar platforms
• Publish and manage content across Instagram, TikTok, YouTube, and other social platforms
• Support integrated marketing campaigns, product launches, and brand activations through strategic social media planning
• Capture photo and video content at events and activations, with travel as required
• Shoot and edit social-first content using industry-standard editing tools
• Identify emerging social trends and rapidly develop timely, culturally relevant content
• Write creative briefs and collaborate with internal creative teams to execute campaigns
• Partner with Brand, Communications, Creative, Performance Marketing, and cross-functional teams to deliver integrated campaigns
• Monitor campaign performance, social listening insights, and audience engagement to optimize content strategy
• Prepare reporting and recommendations based on performance metrics and audience insights
• Contribute ideas that strengthen brand presence and drive audience engagement

Skills and Qualifications:

• 5-7 years of experience in social media strategy, content creation, or digital marketing
• Balanced experience developing social media strategy and creating content (approximately 50% strategy / 50% execution)
• Experience creating and executing social campaigns for consumer-facing brands
• Strong knowledge of Instagram, TikTok, YouTube, Meta, and platform-specific best practices
• Experience managing content calendars using Sprinklr or similar social media management tools
• Experience shooting and editing short-form video content using tools such as CapCut, Adobe Premiere Pro, or similar editing software
• Strong copywriting and creative briefing skills
• Experience identifying and responding quickly to social media trends and cultural moments
• Ability to analyze social media performance data and apply insights to optimize content
• Strong collaboration and communication skills across creative and business teams
• Willingness to travel up to 25% for events, activations, and content capture
• Strong organizational skills with the ability to manage multiple campaigns simultaneously

Preferred Qualifications:

• Agency experience
• Experience supporting well-known consumer brands
• Experience with social listening tools
• Creative, trend-focused mindset with the confidence to generate innovative ideas
• Comfortable challenging ideas and contributing to collaborative brainstorming sessions

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements). Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.