Enrollment Development Rep (Remote in AZ, CO, MO, KS, or FL)

The Mom Project is excited to support our customer, a multi-channel marketing strategy firm focused on serving higher education marketing and student recruitment, with their search for Enrollment Development Representatives to join their growing team!

Summary /Objective

The Enrollment Development Representative (EDR) specializes in university enrollment

lead generation and will have a passion for helping students find the right educational

path and a commitment to providing exceptional service throughout the lead generation

process. The EDR is self-motivated and driven to achieve and exceed targets. Has the

ability to work independently and as part of a team. Will have strong organizational skills

with the ability to manage multiple leads and tasks simultaneously. Attention to detail is

essential. The EDR role centers around conducting strategic outbound communications

to engage potential students and nurturing those relationships to generate high-quality

leads for our clients. The EDR will be managing them through the initial stages of the

enrollment funnel. This will play a crucial role in expanding our client base and driving

revenue growth with this proactive approach.

Essential Function

Reasonable accommodations may be made to enable individuals with disabilities to

perform the essential functions.

• Initial Outreach: Conduct initial contact with prospective students from CRM lists through phone calls, emails, and other communication channels. Introducevthem to our university partners and degree programs.
• Lead Nurturing: Build rapports and maintain those relationships through regular follow-ups via phone, SMS and email, providing them with relevant information and resources to keep them engaged.
• Qualification: Evaluate leads to determine their fit for specific programs based on their academic background, career goals, and interests. Effectively qualifying them as a potential enrollment opportunity.
• CRM Management: Maintain accurate and up-to-date records of all interactions with leads in the CRM system. Ensure that all lead information is properly documented and organized for efficient follow-up.
• Collaboration: Work closely with the Enrollment and Marketing teams to align lead generation strategies with enrollment goals. Provide feedback on lead quality and share insights to improve targeting and outreach efforts.
• 6. Performance Tracking: Meet or exceed monthly and quarterly lead generation targets. Regularly report on lead generation activities and outcomes to management.

Competencies

• Verbal and Written Communication Proficiency
• Excellent Interpersonal Skills
• Tech-Savvy
• Organizational Effectiveness
• Multi-Tasking
• Detail Oriented
• Embraces change
• Goal Oriented
• Driven
• Self-Motivated/Disciplined
• Collaboration
• Customer Centric
• Ethical Conduct

Required Education and Experience

• Proficiency in using computers, CRM systems, email marketing tools, and other lead generation software. Familiarity with PhoneBurner and Hubspot is a plus.
• Proven excellent verbal and written communication skills with the ability to engage and build rapports.

Preferred Education and Experience

• Education: Bachelor's degree in related field

Hours and Location

• Monday - Friday, part time and full time available
• 100% Remote for candidates based in AZ, CO, MO, KS or FL