HubSpot Specialist

About Us:

The Mom Project is excited to partner with an investor-backed FinTech company, activating the most powerful network of women investors in the world, now in 46 states and 18 countries. We intend to be the global brand for women and investing.

We are a highly focused, high-velocity team, committed to mutual development, transparency and growth. Not the typical Silicon Valley start-up, you must be comfortable working with a team of smart and aggressive women leaders, as well as men, who will always find a resourceful and creative way to exceed our goals.

We believe that when women back the innovations and teams they want in the marketplace, we create wealth and opportunity to build a better, more productive and prosperous world.

About the Opportunity

We are seeking an enthusiastic, self-motivated, consumer-focused Hubspot CRM Specialist with a growth mindset, success focus, attention to detail, and exceptional work ethic to join our team in a part-time, contract role, that can move to full-time employment.

As a detail-oriented, hands-on, consumer-focused, HubSpot Specialist, you will have a critical role in optimizing our revenue generation processes and supporting Marketing & Sales by implementing HubSpot marketing support activities, including advising on pushing leads down the funnel to closed/won and managing leakages. You will create and provide valuable insights through reporting and analytics. You will not be given a clear map to the solution, so you will need to execute and think strategically in order to navigate toward a successful end goal.

Roles & Responsibilities

• Provide HubSpot support and optimization to marketing, on all campaigns, including email marketing, lead nurturing, and automation workflows with a critical focus on pushing net new leads through the funnel to conversion and closed/won business.
• Develop and implement lead-scoring models and strategies to identify high-quality leads for sales.
• Collaborate with the marketing team to create landing pages, forms, and CTAs that drive conversion.
• Create, monitor, and analyze campaign performance reports. Provide actionable insights to the marketing and sales teams to drive decision-making and strategy.
• Generate reports on marketing and sales metrics using HubSpot and other relevant tools for weekly, monthly, and quarterly updates.
• Analyze data to identify trends, patterns, and opportunities for revenue optimization.
• Develop and maintain dashboards and visualizations for easy access to key performance indicators.
• Streamline workflows and systems to increase efficiency and effectiveness.
• Ensure accuracy and documentation of all CRM processes, records, and materials
• Train other team members on Hubspot use, protocols, and reports based on their job needs.
• Ensure all security and regulatory protocols are in place for customer records and information.

Skills & Qualifications

• Significant experience as a Consumer-Oriented HubSpot Specialist, particularly with the Marketing & Sales platform with a track record of demonstrable results. Project management experience is a plus.
• An understanding of all aspects of HubSpot configuration and technical/functional capabilities for Consumer-Focused sales. Preferred Hubspot Certifications: Inbound, Inbound Sales, Inbound Marketing, Email Marketing, Sales Enablement, and Inbound Sales.
• Hands-on experience and proficiency with sales tools and integrations ( e.g. Slack, Squarespace, Pandadoc) as both a user and administrator.
• Analytical, planning, and organizational skills with an ability to manage competing demands.
• Good verbal and written communication skills,
• Curiosity & desire to learn new skills and step into unknown challenges.
• Deliver solutions and workflows to streamline processes as the company continues to grow.
• Successful experience in a small, fast-paced, growth environment.
• Must exemplify company values of grit, tenacity, honesty, integrity, transparent, collaborative, passion for our mission, and results-oriented.

Location

• Company HQ in the San Francisco Bay Area. Open to other metropolitan locations for the right candidate.
• Candidates must be authorized to work in the US.

Compensation

Based on experience and qualifications.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Candidates applying for this role are required to have US residency at the time of application.