Marketing Analytics Project Lead - Remote

Our Customer is a mission-driven not-for-profit organization that connects students to college success and opportunity. Founded in 1900, they were created to expand access to higher education. Today, the membership association is made up of over 6,000 of the world’s leading educational institutions and is dedicated to promoting excellence and equity in education. Each year, our Customer helps more than seven million students prepare for a successful transition to college through programs and services in college readiness and college success - including the SAT, the Advanced Placement Program, and BigFuture. The organization also serves the education community through research and advocacy on behalf of students, educators, and schools.

We are seeking an Marketing Analytics Project Lead on a contract basis to help support our Customer’s business needs. This role is 100% remote.

This team member will be responsible for sourcing, manipulating, and visualizing online advertising campaign data through Tableau. This person has extensive experience in online advertising platforms and their reporting capabilities, as well as an understanding of key performance indicators for advertising campaigns.

Responsibilities:

• Serve as the primary point of contact for the Paid Media Insights project
• Define and align paid media insights use cases, business requirements, and success criteria
• Own delivery of paid media insights placements within existing dashboards
• Coordinate across technical, marketing, data, and business stakeholders to ensure alignment
• Lead project kickoff, weekly status meetings, working sessions, and project closeout activities
• Track milestones, dependencies, risks, and action items throughout the project lifecycle
• Implement solutions to support paid media insights initiatives
• Ensure timely completion of all project tasks and deliverables
• Manage data collection, manipulation, and visualization processes
• Conduct quality assurance testing to ensure data accuracy and reliability
• Facilitate stakeholder review and sign-off on project deliverables
• Manage scope changes and support change order discussions as needed
• Proactively identify risks, dependencies, and potential timeline impacts

Skills and Qualifications:

• Experience with at least one programming language, such as SQL, R, or Python
• Familiarity with data visualization best practices and implementation concepts
• Experience with Tableau or similar visualization platforms preferred
• Experience in extracting and analyzing performance data from advertising platforms such as Meta, Google, LinkedIn, TikTok, or Snapchat
• Strong understanding of digital advertising metrics and paid media performance reporting
• Experience working on paid media analytics or marketing performance measurement initiatives
• Experience coordinating cross-functional stakeholders across technical and marketing teams
• Experience managing scope changes within structured project environments
• Strong project management and organizational skills
• Excellent communication and presentation skills with the ability to simplify complex data concepts
• Ability to manage multiple meetings and working sessions throughout the project lifecycle
• High level of engagement and accountability in project execution

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.