Integrated Marketing Manager (100% Remote)

Our customer is a technology company that connects people with the best of their neighborhoods across the US, Canada, Australia, Japan, and Germany. They enable local businesses to meet consumers’ needs of ease and convenience, and, in turn, generate new ways for people to earn, work, and live. By building the last-mile logistics infrastructure for local commerce, they’re fulfilling our mission to grow and empower local economies.

Our customer is seeking an Integrated Marketing Manager on a contract basis to support their business needs. This role is 100% remote.

Responsibilities:

• You will focus on reaching new customers, identifying ways to convert them to a Membership Program membership and ultimately becoming a paid subscriber.
• You’re excited about this opportunity because you will…
• Act as the lynchpin between marketing teams (Growth, Brand, CRM, Creative Studio), Strategy & Operations, Product, Finance, and Analytics to build and execute on integrated marketing strategies for Membership Program
• Identify and execute on opportunities to accelerate Membership Program subscriber growth, while establishing the role of marketing and how we can best serve the business goal Create process where process doesn’t exist across key Membership Program growth & partnership initiatives to streamline operations and foster a productive team culture
• Implement best practice across Membership Program including, but not limited to, growth sprints, seasonal occasions, tentpole campaigns, and more.
• Set the quarterly marketing goals and KPIs, and set up reporting to track their progress in partnership with Analytics, S&O and channel teams.
• Drive cross-functional meetings and own end-to-end project trackers to rally key stakeholders towards a shared goal
• Establish reporting cadence across performance and retention campaigns, while driving action plans to grow our baseline paid subscriber balance quarter over quarter Identify gaps in consumer insights and create testing plans in partnership with Marketing Insights and Research teams
• Create positioning and messaging frameworks for our lifecycle audiences, and establish testing plans that optimize Membership Program value props to drive the highest conversion rate
• Identify resource gaps for Membership Program Growth and Partnerships across the marketing team, and partner with your Manager and XFN partners to fill them

Skills and Qualifications:

• Fluency across the marketing mix, fully understanding marketing principles and their role across the funnel
• The ability to connect with people, build relationships and influence with authority
• A strategic, business-mind; you find trends in the data and look to gather audience first insights
• A creative and collaborative inclination; you love working with a team and solving challenging problems in new ways
• An extraordinary bias for action; you’re dependable, self-motivated & ability to multi-task.
• A track record of driving and measuring business success through Marketing

Education:

• Bachelor’s degree or equivalent experience

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of the waiting period for eligible engagements)

Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.