Fractional Marketing Manager & Designer

Fractional Marketing Designer:
Design, Creative & Generalist Marketing Support

General Info

• Company: Outset (joinoutset.com)
• Location: Fully remote
• Employment Type: Independent Contractor (1099) for first ~12 weeks with potential to move to part-time employee if engagement goes longer.
• Reports to: Outset's Growth & Marketing Leadership. Note: Primary POC will shift throughout the contract given parental leave for two team members. Will walk through details in onboarding.
• Hours: Approximately 10–20 hours/week, varying based on business need
• Start Date & Engagement Length: Start date ASAP. Engagement through 12/18/2026 with possibility of extension.
• Compensation: $30–$50/hour, based on experience

About Outset

Outset is an experiential career exploration summer program giving high school students rare, hands-on access to clinical environments, physician-led instruction, and real career discernment — at university campuses across the U.S. and internationally. We're looking for a design-forward marketing contractor to support our growing team through a busy season of paid ad testing, sales enablement, and program materials.

About the Role

This is a design-first freelance role for someone who is all-around smart, has generalist marketing experience, and brings particular strength in graphic design (and preferably video editing). Experience with Canva & Claude is preferred. Beyond designing ads, you'll flex and help us design presentations, collateral, and student-facing materials. There will be some projects that you take on that are not design-related: we want someone open to taking on general marketing projects.

Core Responsibilities

• Design (Primary Focus)
  • Design ad creative for Meta and TikTok — both video-based ads and new still/static creative
  • Edit and produce basic video content for paid social ads
  • Build presentations and sales collateral
  • Design materials for students and academic programs (guidebooks, 1-pagers, etc)
  • Support website design needs as they arise
  • Light content management support: if teammates need specific photos or assets pulled together, you're the go-to to make sure they have what they need
• Advertising Partner Coordination
  • Interface directly with our Meta and TikTok advertising partners to ensure they have all designed ad assets needed for new creative tests on a week-to-week basis
• Generalist Marketing Support (As Needed): Help with one-off marketing projects as they arise, which may include:
  • Copywriting support
  • Email design and edits
  • Occasional edits within Brevo, our email marketing CRM
  • Helping coordinate blog/content contributors

What We're Looking For

Required

• Strong marketing experience with clear experience/expertise in design
• Working proficiency in design tools (Canva is preferred, but Figma also fine)
• Organized, responsive, and comfortable managing a variable week-to-week workload without handholding from leadership
• Experience using AI tools (preferably Claude)

Preferred, but not required

• Video editing skills (e.g., Premiere Pro, CapCut, or similar) — comfortable cutting and formatting short-form video for paid social

To Apply

Please include a portfolio/examples showcasing your design work. We would also like to know your available start date and available hours per week.