Paid Media Specialist (100% Remote)

Our Customer is an American financial services and digital payments company based in San Francisco, California. They’re working to help their diverse audiences — sellers, individuals, artists, fans, developers, and all the people in between — overcome barriers to access the economy.

We are seeking a highly motivated Paid Media Specialist on a contract basis to help support our Customer's business needs. This role is 100% remote.

Responsibilities:

• Partner with leadership to manage large-scale paid media budgets across multiple performance marketing channels
• Support strategy, execution, and optimization across SEM, paid social, affiliate, and other acquisition channels
• Collaborate on quarterly testing roadmaps and tactical plans to meet internal KPIs
• Work with cross-functional stakeholders to align on campaign performance, creative strategy, product positioning, landing page testing, and audience targeting
• Oversee weekly and monthly reporting on campaign performance, goals, and key metrics
• Execute structured testing strategies to validate hypotheses and improve campaign performance
• Optimize campaign structure, targeting, audience segmentation, creatives, and bidding strategies
• Conduct research on industry trends, platform updates, and competitive insights to inform marketing strategies
• Partner with analytics, data science, product, and creative teams to build and scale acquisition programs

Skills and Qualifications:

• Bachelor’s degree in a related field or equivalent practical experience
• 3+ years of experience in performance marketing, managing paid media campaigns across one or more channels
• Experience managing large-scale budgets and optimizing campaigns to meet or exceed KPI targets
• Hands-on experience with platforms such as Google Ads, Microsoft Ads, Meta, TikTok, affiliate networks, or similar tools
• Ability to develop strategies and identify opportunities to scale growth across channels
• Strong analytical and problem-solving skills with a data-driven mindset
• Experience executing, testing, and optimizing campaigns across multiple platforms
• Strong written and verbal communication skills with the ability to collaborate across teams
• Passion for marketing with a commitment to staying updated on industry trends and platform changes

Preferred Qualifications

• Relevant advertising platform certifications

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements)

Benefits: Medical, Dental, and 401k (no match)

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.