Product Marketing Specialist (100% Remote)

Our Customer is a consumer financial services company headquartered in Connecticut. The company offers consumer financing products, including credit, promotional financing and loyalty programs, installment lending to industries, and FDIC-insured consumer savings products through the consumer bank, its wholly owned online bank subsidiary.

We are seeking a Product Marketing Specialist on a contract basis to support our customer’s ongoing business needs. This role is 100% remote.

The Product Marketing Specialist is responsible for leading creative configuration for go-to-market launches for new & updated products, features, channels, and capabilities within the health & wellness platform. The selected marketer will be responsible for translating messaging frameworks & value propositions to external-facing assets to enable speed to market & target market personalization, along with tactical execution support for selected projects.

Responsibilities:

• Develop external-facing copy for sales enablement and foundational marketing assets aligned with established messaging frameworks and value propositions
• Manage creative configuration and oversee design workflows with creative agency partners, emphasizing scalability and personalization technologies
• Conceptualize, design, and execute partner marketing campaigns and sales enablement materials in collaboration with partner marketing stakeholders
• Manage the project intake process by ensuring all required inputs, documentation, and approvals are completed within established timelines
• Collaborate cross-functionally to resolve legal feedback, ensure compliance standards are met, and proof personalized assets using marketing technology tools

Skills and Qualifications:

• Bachelor’s degree in marketing, communications, business, or a related field
• At least 4 years of experience in product marketing, marketing communications, or related roles
• Proven experience within health and wellness, technology, or SaaS environments preferred
• Minimum of 4 years of experience in copywriting for sales enablement and marketing assets aligned with messaging frameworks
• At least 2 years of experience managing creative agency partnerships and design processes
• Experience collaborating cross-functionally with legal, marketing, and internal or external stakeholders
• Familiarity with marketing technology tools and personalization technologies highly preferred

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements) Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.