Salesforce Marketing Cloud Email Producer (100% Remote)

Our Customer is a mission-driven not-for-profit organization that connects students to college success and opportunity. Founded in 1900, they were created to expand access to higher education. Today, the membership association is made up of over 6,000 of the world’s leading educational institutions and is dedicated to promoting excellence and equity in education. Each year, our Customer helps more than seven million students prepare for a successful transition to college through programs and services in college readiness and college success—including the SAT, the Advanced Placement Program, and BigFuture. The organization also serves the education community through research and advocacy on behalf of students, educators, and schools.

Our Customer is looking for a Salesforce Marketing Cloud Email Producer on a contract basis to help support their business needs. This role is 100% remote.

The Salesforce Marketing Cloud (SFMC) Email Producer is responsible for the successful production, management, and deployment of customer-facing email and SMS campaigns. This role will work closely with internal programs, copy editors, design team members, data analysts and other members of the marketing automation team to ensure communications are deployed accurately, on time, and follow brand and legal standards.

With hundreds of millions of messages being sent by the organization every year, the SMFC Email Specialist plays an important role in ensuring the students, parents, and professionals who are served receive personalized, timely, accurate communications. This individual will leverage their HTML abilities to transform text-based content and provided images into responsive, personalized, and dynamic email communications. They will own the deployment process for assigned communications, collaborating with team members from different parts of the organization to keep campaigns moving through tight deadlines.

Responsibilities:

• Manage assigned email and SMS projects through coding, editing, proofing, quality assurance and deployment phases.
• Work closely with marketers and other stakeholders to produce and deploy email and SMS communications, meeting aggressive deadlines.
• Securely manage and upload contacts lists.
• Hand-code HTML from text documents into emails. Assist in the creation of templates, automations, quality control and dynamic campaigns as needed.
• Closely follow internal email marketing processes, ensuring communications meet brand and legal standards, plus assist in documentation of processes as needed.
• Analyze campaigns and recommend best practices, A/B testing, new trends in email, etc.

Skills and Qualifications:

• Bachelor’s degree or equivalent experience.
• A minimum of 3 years coding HTML emails, handling contact lists, and deploying communications through an email service provider is required, with recent Salesforce Marketing Cloud experience strongly preferred.
• A/B testing experience, and the ability to generate and communicate reports using marketing automation and web analytics tools to highlight key email/SMS performance indicators.
• Experience with responsive design for email.
• Exceptional organization, time-management, communications, attention-to-detail, and project-management abilities.
• Ability to learn and execute company-specific email production processes quickly and accurately.
• Solid understanding of email best practices, CAN-SPAM and other email and SMS data privacy laws.

Preferred:

• Hands on experience with data extensions, automations, journeys, filters and triggers in Salesforce Marketing Cloud is strongly preferred
• Salesforce Marketing Cloud Email Specialist certification is preferred
• Some SQL knowledge is preferred
• Working knowledge of CloudPages and JavaScript is preferred

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Please Note: In order to create a safe, productive work environment, our client is requiring all contractors who plan to be onsite to be fully vaccinated according to the CDC guidelines. Prior to coming into our offices, contractors will be required to attest that they are fully vaccinated.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements)

Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.