Senior Social & Influencer Marketing Manager

Our Customer is a technology company that connects people with the best of their neighborhoods across the US, Canada, Australia, Japan, and Germany. They enable local businesses to meet consumers’ needs of ease and convenience, and, in turn, generate new ways for people to earn, work, and live. By building the last-mile logistics infrastructure for local commerce, they’re fulfilling our mission to grow and empower local economies.

Our Customer is seeking a Senior Social & Influencer Marketing Manager on a contract basis to support their business needs. This role is 100% remote, but we would prefer candidates in these areas: NY, SF, and LA.

This role supports both influencer campaign execution (40%) and B2B social strategy and execution (60%), operating at the intersection of creator marketing, social storytelling, and industry-focused content. Responsibilities include scaling influencer programs in partnership with co-marketing teams, while also owning key components of the B2B social presence, including high-impact tentpole moments such as Cannes Lions and always-on thought leadership initiatives.

The position plays a critical role in shaping how the brand engages with both consumers and industry audiences, ensuring content is culturally relevant, strategically aligned, and executed with excellence across channels. Success in this role requires the ability to balance creative execution with strategic thinking, while maintaining a strong understanding of social trends, influencer partnerships, and B2B audience engagement.

This role will work cross-functionally with Ads Marketing, Integrated Marketing (IM), Comms, Media, and Partnerships to bring campaigns and content to life across both consumer and B2B channels.

Responsibilities:

• Support execution of influencer and co-marketing campaigns with a focus on performance-driven initiatives
• Manage influencer workflows, including timelines, approvals, asset delivery, and relationship coordination
• Review influencer content for quality, brand alignment, and platform best practices; provide actionable feedback
• Partner with cross-functional teams to align influencer campaigns with broader marketing narratives
• Track and analyze campaign performance, generating insights to improve future strategies
• Support the development and execution of the B2B social media strategy across platforms such as LinkedIn
• Plan and execute social coverage for key industry events and tentpoles (e.g., Cannes Lions), including pre-, live-, and post-event content
• Collaborate with marketing and communications teams to deliver integrated campaigns across social channels
• Create and manage content calendars aligned to thought leadership, product messaging, and business priorities
• Develop real-time and reactive social content during live events to drive engagement and relevance
• Translate complex business topics into compelling, social-first storytelling for B2B audiences
• Maintain trackers, dashboards, and workflows to support campaign execution and reporting
• Coordinate cross-functional timelines and asset handoffs to ensure seamless delivery
• Stay current on social, influencer, and industry trends to inform strategy

Skills and Qualifications:

• 4+ years of experience in social media, influencer marketing, or digital marketing
• Experience across both brand (B2C) and B2B marketing environments
• Strong understanding of influencer marketing, creator ecosystems, and social-first storytelling
• Experience managing campaigns, timelines, and multiple workstreams simultaneously
• Strong analytical skills with the ability to interpret performance data and optimize campaigns
• Experience with event-based or real-time social coverage (e.g., major industry events)
• Ability to translate complex business narratives into engaging, audience-focused content
• Strong organizational skills with high attention to detail
• Excellent communication and collaboration skills across cross-functional teams
• Proactive, adaptable, and comfortable working in fast-paced environments

Preferred Qualifications:

• Experience supporting large-scale events such as Cannes Lions or similar industry tentpoles
• Experience working closely with marketing, communications, and advertising teams
• Strong understanding of B2B social strategy and thought leadership content development
• Passion for culture, trends, and how brands engage across both consumer and business audiences

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements)

Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.