Social Media Data Analyst (Sprinklr Analytics) - Remote

Our Customer is a tech real-estate marketplace company with a portfolio of the largest and most vibrant real estate and home-related brands on the web and mobile. The company’s brands focus on all stages of the home lifecycle: renting, buying, selling, financing and home improvement. They are committed to empowering consumers with unparalleled data, inspiration and knowledge around homes, and connecting them with the right local professionals to help.

We are seeking a Social Media Data Analyst (Sprinklr Analytics) on a contract basis to support our Customer’s business needs. This role is 100% remote.

Responsibilities:

• Build scalable reporting systems and self-serve dashboards to support paid social performance measurement and decision-making.
• Own and evolve the paid social reporting ecosystem including dashboards, templates, and automated reporting workflows.
• Develop and maintain standardized reporting cadences including weekly reports, campaign wrap-ups, and quarterly business reviews.
• Build and maintain dashboards within Sprinklr and complementary reporting tools.
• Develop line-of-business reporting views that surface actionable business insights.
• Ensure dashboard integrity through tagging standards, taxonomy management, QA processes, and data governance practices.
• Manage data integrations across paid social platforms, site analytics tools, and brand study vendors.
• Consolidate and synthesize data from Meta, TikTok, YouTube, LinkedIn, and other paid social platforms into unified reporting views.
• Design, implement, and maintain paid social measurement frameworks across attribution, incrementality, conversion tracking, and experimentation.
• Support conversion tracking, pixel governance, incrementality testing, lift studies, and A/B testing methodologies.
• Partner with marketing technology and data engineering teams to troubleshoot data discrepancies and improve reporting reliability.
• Serve as the primary analytics and measurement partner for social marketing teams.
• Collaborate cross-functionally with paid social channel managers, data science teams, marketing technology teams, and platform partners.
• Identify gaps and blind spots within reporting and measurement ecosystems and recommend scalable solutions.
• Improve reporting automation processes to reduce manual effort and accelerate insight delivery.
• Document measurement methodologies, reporting frameworks, and operational processes to support onboarding and continuity.
• Present data insights and reporting outcomes to cross-functional stakeholders in business-relevant ways.

Skills and Qualifications;

• 5 to 7 years of experience in digital marketing analytics, paid social measurement, or related analytics and reporting roles.
• Hands-on experience building and managing campaigns, reports, and dashboards within Sprinklr.
• Strong experience with campaign setup, governance, and performance reporting in Sprinklr.
• Sprinklr experience is a must-have requirement
• Deep understanding of paid social measurement methodologies.
• Strong experience with social platform analytics and data integrations across Meta, TikTok, YouTube, LinkedIn, and similar platforms.
• Experience building and maintaining automated dashboards and reporting pipelines.
• Proficiency with data visualization and reporting tools.
• Strong analytical skills with experience working with large and complex datasets.
• Ability to surface clear, actionable, and business-focused insights from data.
• Strong communication and presentation skills.
• Ability to communicate business needs and translate them into reporting and measurement solutions.
• Strong organizational skills with the ability to manage multiple workstreams independently.
• Experience working cross-functionally with marketing technology, data science, and platform partner teams.
• Experience working within large organizations with multiple stakeholders.
• Self-directed and capable of operating independently in fast-paced environments.
• Strong problem-solving and continuous improvement mindset.

Preferred Qualifications:

• Experience supporting technology companies or large-scale enterprise environments.
• Agency experience supporting enterprise or technology-focused clients.
• Experience working within organizations similar in scale and complexity to major technology platforms.

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements) Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.