Social Media/Digital Marketing Consultant

We are a women’s outdoor apparel company seeking a Digital Marketing + Social Media Manager to join our team on a contracted basis. The individual will coordinate and execute the company’s digital and social media marketing and advertising. The ideal candidate enjoys creating content, engaging customers and has a passion for outdoor living and activities.

Content management duties

1. Administrate the creation and publishing of relevant, original, high-quality social (for both owned channels and ads) and email content
2. Create a regular publishing schedule and promote content through social advertising
3. Plan and execute email campaigns including welcome series, trigger flows and weekly cadence of brand / product content
4. Integrate all channels of marketing (social media, SEO, content marketing, email, print and digital marketing)
5. Manage or oversee all social advertising campaigns

Core marketing responsibilities

1. Social media content creation and performance review
2. Email marketing content creation and performance

Qualifications/Skills

1. BS in Marketing, Communications, PR, or related field
2. Proven experience working with social media
3. Goal oriented, self-directed and self-motivated within a team environment
4. Strong verbal and written communication skills
5. Deadline and detail oriented
6. Familiarity with Instagram, Pinterest, TikTok and SquareSpace / MailChimp email platforms