Social Media Director

Social Media Director

The Mom Project is excited to partner with a fast-growing coffee alternative startup dedicated to providing health-conscious moms with delicious, energizing beverage options. Founded by a passionate duo committed to finding better-for-you alternatives to traditional caffeinated drinks, this innovative company has quickly resonated with millennial and Gen X moms seeking to integrate healthier products into their busy lives. With an amazing product line already gaining traction, they are now looking for a talented Social Media Director to expand their digital presence and cultivate an engaged online community of like-minded moms.

• Create and curate engaging, on-brand content for our social media channels and ads

• Develop and execute social media marketing strategies to grow our online presence and community

• Interact with our amazing customers on social platforms, fostering genuine relationships

• Collaborate with our founding team on a daily and weekly basis to align social efforts with broader company goals

• Analyze social media performance and adjust tactics to maximize impact

• Stay up-to-date on social media trends and emerging platforms relevant to our target audience

• 3+ years of professional experience managing social media for a consumer brand

• Deep understanding of social media platforms popular with millennial and Gen X moms

• Excellent written communication skills and the ability to embody our brand voice

• Proficiency with Adobe Creative Suite, Canva, and social media management tools

• Passion for health and wellness trends and the "better-for-you" consumer product space

• Self-motivated yet highly collaborative working style

• Bachelor's degree in marketing, communications, or related skills and experience

• This is a 100% remote, contract position for approximately 10 hours per week to start

• Compensation commensurate with experience and open to a long-term or full-time arrangement for the right fit

• Please include relevant work samples or case studies demonstrating social media community growth and engagement

If you're a skilled social media professional excited about helping moms discover healthier, energizing beverage alternatives, we'd love to connect! Our ideal partner will play a crucial role in shaping our brand identity, engaging our core audience, and supporting our mission to offer better options for health-minded moms.